What Inspires our Family Business

Donut Empire/Cheat Eats By DE

The colourful creations from Our brands have become the ultimate cheat treat and they’re known to make even a hardened health nut go weak at the knees.

When Queensland born and raised cheat treat enthusiast travelled Nationwide & Internationally in search of some tasty treats, Not having ultimate cheat treat in any place she visited just wasn't going to cut it.

After 5 months of trial and error, thousands of tears and a many sleepless nights, we finally perfected the treats along with some amazing culinary artists to the highest standards we expect.

With thousands of working flavor combinations and new ideas constantly brewing in our dreams, we are confident that we have more than a few styles to tickle your fancy



The COOKIE PIES are amazing, hands down the best I've had. I tried some other brands, & will not go anywhere else AGAIN.

Eve H

These cookie pies shit over any others out there Ive had after post comp. 

Mariah Jean (ICN Pro)

Best thing to come to Mackay! Thank you


The fact your family/brand donates some profits to helping feed people in hard times - is a credit to your ethics. What a brand - The original social enterprise -


I cannot stop ordering your cronuts for every family event - we love them.


Best Fathers day gift bouquet :)Especially the 18+ twist to it - Thankyou

Ray (Mackay)

I just went to Donut Empire Mackay!! F*#king delish!!

Rhys O

They were amazing! We will be one of the first in your shop when you open! We had one for breakfast this morning on the way to Airlie haha. Thanks so much!

Hayley (Mackay)

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DE in 2017